A Label, a Music Magazine, and a Band Weigh in on the Importance of Email Marketing
This summer, Dan Oshinsky, Director of Newsletters at Buzzfeed, penned a piece in which he argued that email marketing is now as important as ever. I found this interesting, and my own feelings somewhat conflicted, for two reasons: Personally, I hate corporate update emails. I ignore them most of the time. I do pay attention to emails from…
