Late on the evening of November 9, 2016, I felt what many politically left Americans felt: an overwhelming sense of despair and hopelessness that left me emotionally paralyzed. Soon after the initial shock of the moment had passed, I realized that reading friends’ enraged social media posts and stewing in my own misery wasn’t going…
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. It’s 2017, and album sales are sinking to historic lows. CDs are becoming obsolete. Even digital downloads are plummeting. But people are listening more than ever —…
+ Pursue your next social media marketing goal with a Soundfly Mentor like Marta! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch to learn more. Let’s face it: social media permeates the waking lives of people of all ages, demographics, interests, communities, and more. There are distinctive features that allow various popular…
+ Pursue your next marketing goal with a Soundfly Mentor! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch. Contests are a great way to grow your fanbase and increase engagement online. When planned and executed correctly, a contest can help you expose new listeners to your music, boost action and excitement from your…
Our in-house music business guru, Jay Coyle, has managed crowdfunding and direct-to-fan campaigns for bands like the Barenaked Ladies, Veruca Salt, and the Presidents of the United States of America (to name a mere handful). He always instructs his clients to be themselves and share their stories genuinely when communicating with their fanbases. By doing the…
By Songtrust Every month, our friends at Songtrust compile a round-up of the most noteworthy developments in music publishing. Catch up on all the industry news in our Music Publishing News archive! Nielsen purchases Gracenote for $560 million (in cash). Nielsen Co. has purchased Tribune Media Co.’s Gracenote video, music, and sports for $560 million. Metadata giant Gracenote,…
On Wednesday, January 18, we’re running the next session of our Mainstage courses. Mainstage courses are premium courses on Soundfly that offer you the chance to work with a personal advisor for the duration of the course. These “Course Advisors” as we call them are there to serve as facilitators, mentors, accountability partners, and teaching…
This summer, Dan Oshinsky, Director of Newsletters at Buzzfeed, penned a piece in which he argued that email marketing is now as important as ever. I found this interesting, and my own feelings somewhat conflicted, for two reasons: Personally, I hate corporate update emails. I ignore them most of the time. I do pay attention to emails from…
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. By Peter Hollens It’s almost the holiday season yet again, and to many singers and songwriters like myself, that means Christmas albums are popping up everywhere. I…
For artists, depending on your patrons’ support is a practice as old as time. But these days it goes by another name: crowdfunding. You’ve probably already considered a crowdfunding campaign at some point in your career, and you’ve definitely already seen other musicians in your circle fund (or attempt to fund) their projects this way. It’s one…
