My band, the Gnarly Shredderz, is one of the greatest bands of all time. We’re so awesome, in fact, that bands on the same bill as us never ask my group to play another show with them because they know they just can’t keep up. We just end up embarrassing them with our insanely interesting…
When you’re itching to get your music out there in front of bigger audiences, it can seem like there’s no better time than the present to hire a publicist and really invest in your band. Before you make the leap, be sure to review these four essential checklist items to know whether now is the…
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. Most of us record albums with budgetary constraints — that’s just our reality. Imagine waking up one day with unlimited resources at your fingertips. Here and now, there’s…
Over my years in the music industry, I’ve seen many, many live shows, both from the stage and from the audience. This means I’ve seen bands make the same mistakes time and time again. And because I’m guilty of making these mistakes too, I created lists of some of the ways bands can avoid these pitfalls without too much effort. These…
Marketing your new album or promoting upcoming gigs? Use Pinterest to inexpensively and effectively grow your audience, drive web traffic, and sell your music! Pinterest is basically a social media scrapbook where users save and share images and links. It has long been considered a powerful tool for driving web traffic, second only to Facebook.…
Spearheading your own PR campaign is no easy task. Putting the necessary tools in place requires a lot of grit, determination, and old fashioned time and effort. I won’t lie and say it will be easy or that it’s something you can learn in a few weeks. This is something that takes months to really perfect if…
What defines a great promo email? And what does a promo email need to include to be successful? The answer to both questions depends a lot the needs of the writer and the reader. We’ve talked about how to send a killer email to anyone in the industry, emphasized how important it is to maintain a healthy…
2016 is, finally, coming to an end. After an exhausting year like this one, I love looking ahead to New Year’s Eve. Not just because I love champagne and countdowns, but because it’s that special time of year to break out the new planner and set some goals in stone. This time of year is perfect for…
Self-promotion doesn’t have to sound like self-obsession. Learn to promote your sound, market your music, and reach new fans online.
