How to Write a Press Release That Music Journalists Will Actually Read
Music publicist Angela Mastrogiacomo shares her tips on how to craft an artist press release that every journalist is going to want to read.
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What Should I Consider Before Hiring a Music Publicist? (Help!)
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. There’s no denying the value of having a publicist in your camp. Today’s music publicists double as digital strategists, often serving a key role in…
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Independent Radio Promotion Guide: How to Contact Radio Stations
As a musician, there’s a lot of stuff to keep organized when it comes to marketing your music — social media, promotion, contacting press, and building your network are all a part of this process. In past articles, I’ve talked about indie radio as a great way to reach new fans, cultivate solid relationships with…
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The Ultimate Release Checklist for Your Next Single, Album, or Video Release
Prepare for your next big release with this thorough checklist of everything you should have put in place well before unleashing your new music!
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How to Write a Compelling Artist Bio in Three Easy Steps
When it comes to your press package, no one tool is more important than the other. Yet, without just one of those tools — professional promo photos, well-mixed songs, and a strong, clearly written bio — the whole thing falls apart. So, it stands to reason that each and every piece of your press kit…
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4 Reasons Why You Should Focus on Small Music Blogs… Not Big Ones
Everyone wants major press placements. I get it. There’s a lot of clout that comes with a feature on Alternative Press, Stereogum, Consequence of Sound, etc. However, in their quest to shoot straight to the top, emerging bands are missing a vital component to career growth: small, indie blogs. There are a lot of reasons…
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4 Ways to Tell You’re Ready to Hire a Publicist
When you’re itching to get your music out there in front of bigger audiences, it can seem like there’s no better time than the present to hire a publicist and really invest in your band. Before you make the leap, be sure to review these four essential checklist items to know whether now is the…
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What Music Journalists Want Musicians to Know
If you’ve been doing this music thing for more than a minute, you’ve probably met a few music journalists along the way or have a shortlist of writers with whom you’d love to work. You also probably have a general idea about what they do and what they expect. But there are a few things…
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The Definitive Guide to Running a Successful DIY Public Relations Campaign
Spearheading your own PR campaign is no easy task. Putting the necessary tools in place requires a lot of grit, determination, and old fashioned time and effort. I won’t lie and say it will be easy or that it’s something you can learn in a few weeks. This is something that takes months to really perfect if…
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Get Press Coverage for Your Band with These Pro Tips for Writing Promo Emails
What defines a great promo email? And what does a promo email need to include to be successful? The answer to both questions depends a lot the needs of the writer and the reader. We’ve talked about how to send a killer email to anyone in the industry, emphasized how important it is to maintain a healthy…
