Social Media Has Made Hip-Hop About Rapping Again – Not Making Songs
Direct-to-fan social platforms allow rappers to communicate their art immediately and directly, no middlemen and no waiting. Here’s how they’re doing it.
A musician and writer with a B.A. in Music from Duke University, Martin recently received his M.A. in Musicology from Brandeis University. His research is focused on rap's vocal melodies, and has appeared at the Harvard Hip Hop Music Archive, The University of Cambridge's Popular Music Journal, and at the University of Colorado's rap-focused humanities lab. He's a contributing writer for HipHopDX, Complex, and Pigeons and Planes, and has had multiple articles from his website go viral on BET, The Source, XXL, and MTV. His recent book, The Artistry Of Rap Music (2017 via McFarland Publishing House) is an in-depth music theory analysis of 130 songs by 60 rappers which charts rap's evolution as a music from 1979 until today. It was a follow-up to his 2014 contribution to the McFarland anthology Eminem & Rap, Poetry, Race, the research for which informs the weekly rap lessons that he teaches rap lessons online through the music school LessonFace.
Direct-to-fan social platforms allow rappers to communicate their art immediately and directly, no middlemen and no waiting. Here’s how they’re doing it.
Navigating the world of social media can be super tough for artists when there are so many to choose from. Here’s a breakdown of how to use each one.
It can be challenging when you decide to launch your music career, so get a jumpstart with these tips and words of wisdom.
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. One of the most rewarding things about my time in the music industry has been the friendships I’ve made and the relationships I’ve built. It’s not just […]
+ Pursue your next social media marketing goal with a Soundfly Mentor like Marta! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch to learn more. Let’s face it: social media permeates the waking lives of people of all ages, demographics, interests, communities, and more. There are distinctive features that allow various popular […]
+ Pursue your next music marketing goal with a Soundfly Mentor like Marta! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch to learn more. By Andrew Apanov Twitter is all about the details. Very simple by its nature, this micro-blogging platform can also become extremely noisy and confusing if you aren’t using […]
You’ve decided how you want to brand yourself online. You’ve created your band’s social media pages. You’re posting regularly, and still, you’re not seeing results. The solution: content planning. By putting all of your energy into posting new content without thinking about the big picture, you’re only getting half the job done. Instead, set marketing goals, […]
+ Pursue your next marketing goal with a Soundfly Mentor! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch. You’ve already taken step one. You bit the bullet and created the essential social media accounts for your music. Now you’re stuck figuring out what content to post, or you’ve been posting, but don’t […]
Reaching a large audience is a pretty tough undertaking, so it’s important to find ways to maximize your project’s online presence. In this video taken from our free course, “Touring on a Shoestring”, Jeremy Young walks us through some helpful tips for doing just that. Share your music online. One of the most important steps toward enhancing […]
+ Pursue your next marketing goal with a Soundfly Mentor! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch. Social media is a chore for you (okay, me). But why? Because you’re (I’m) doing it wrong. You know who’s doing it right? Of course you do. Amanda Palmer is doing social media right because […]