How the Internet Has Changed the Game for DIY Artists, Myself Included
In the age of the internet, DIY musicians have access to promotion, booking, and their fans easier than ever. But does the downside outweigh the good?
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Get Press Coverage for Your Band with These Pro Tips for Writing Promo Emails
What defines a great promo email? And what does a promo email need to include to be successful? The answer to both questions depends a lot the needs of the writer and the reader. We’ve talked about how to send a killer email to anyone in the industry, emphasized how important it is to maintain a healthy […]
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How to Organize Your Website to Convert Fans into Customers
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. Have you ever thought about why you have a website? If you can’t immediately come up with an answer other than “because everyone has one,” then this […]
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A Label, a Music Magazine, and a Band Weigh in on the Importance of Email Marketing
This summer, Dan Oshinsky, Director of Newsletters at Buzzfeed, penned a piece in which he argued that email marketing is now as important as ever. I found this interesting, and my own feelings somewhat conflicted, for two reasons: Personally, I hate corporate update emails. I ignore them most of the time. I do pay attention to emails from […]
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How to Send a Killer Email to Anyone in the Music Industry
I’ve been to a lot of music conferences. At nearly every single workshop or Q&A session, the question is asked: “What are the dos and don’ts of sending emails to industry people?” Most of the time, the answers are pretty generic and simple, but to be honest, it’s a good question. A lot of people suck […]
