From laying the foundation with strong relationships, to doing the tedious research, there are a number of moving parts that go into securing a feature on your music, all of which fall second to what really does the trick: the pitch. This article is for those of you who are looking to get into music…
This summer, Dan Oshinsky, Director of Newsletters at Buzzfeed, penned a piece in which he argued that email marketing is now as important as ever. I found this interesting, and my own feelings somewhat conflicted, for two reasons: Personally, I hate corporate update emails. I ignore them most of the time. I do pay attention to emails from…
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. By Peter Hollens It’s almost the holiday season yet again, and to many singers and songwriters like myself, that means Christmas albums are popping up everywhere. I…
It might sound crazy, but hear me out: if you’re spending all that time booking a tour for your band, there are some serious advantages to going all out.
For artists, depending on your patrons’ support is a practice as old as time. But these days it goes by another name: crowdfunding. You’ve probably already considered a crowdfunding campaign at some point in your career, and you’ve definitely already seen other musicians in your circle fund (or attempt to fund) their projects this way. It’s one…
Back in the days of vinyl LPs, musicians spent a lot of time thinking about album track order. When Capitol Records released the early Beatles albums in America, for example, John Lennon was appalled at how the record label had changed the track order from what the band had originally intended. Nowadays, however, with the…
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. You’ve heard the glory stories of surviving on tour: nightly pizza and fried food, crashing in run-down motels or the van, waking up to do it all…
+ Pursue your next marketing goal with a Soundfly Mentor! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch. You’ve already taken step one. You bit the bullet and created the essential social media accounts for your music. Now you’re stuck figuring out what content to post, or you’ve been posting, but don’t…
I’ve been to a lot of music conferences. At nearly every single workshop or Q&A session, the question is asked: “What are the dos and don’ts of sending emails to industry people?” Most of the time, the answers are pretty generic and simple, but to be honest, it’s a good question. A lot of people suck…
If I’ve said it once, I’ve said it a hundred times just on this blog alone: YouTube is so important to you as a musician. You might not like the payout rates or even the website itself, but it doesn’t change the fact that the platform is incredibly popular, and that you’ll be losing out…
