Tag: marketing advice

  • A Complete SEO Checklist for Musicians

    A Complete SEO Checklist for Musicians

    It’s not easy figuring out how to start optimizing your band’s presence in search engines. So we took all of our SEO (“search engine optimization”) advice and broke it down into one handy checklist. For details on how to do each of the things on the list, you can refer to Bandzoogle’s “Complete Guide to SEO for Musicians” eBook.…

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  • 6 Ways to Gently Nudge Fans About Buying Tickets to an Upcoming Show

    6 Ways to Gently Nudge Fans About Buying Tickets to an Upcoming Show

    + Pursue your next social media marketing goal with a Soundfly Mentor like Marta! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch to learn more. Concerts are one of the primary ways you’re going to make money as a musician, so while it can be exhausting to promote all of your shows…

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  • 6 Ways to Make Sure You’re Leaving Nothing on the (Merch) Table

    6 Ways to Make Sure You’re Leaving Nothing on the (Merch) Table

    Here we all are in the future, and what do you know — the music industry hasn’t collapsed! Sure, CDs aren’t selling the way they used to in stores. Neither is digital music, thanks to the explosion of streaming services. But those of us living the nose-to-the-grindstone, unglamorous life of the touring musician know a secret: people…

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  • Your Music Was Added to a Popular Spotify Playlist… Now What?

    Your Music Was Added to a Popular Spotify Playlist… Now What?

    + Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. It’s 2017, and album sales are sinking to historic lows. CDs are becoming obsolete. Even digital downloads are plummeting. But people are listening more than ever —…

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  • Social Media 101: Acing the Basics to Grow Your Followers

    Social Media 101: Acing the Basics to Grow Your Followers

    + Pursue your next social media marketing goal with a Soundfly Mentor like Marta! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch to learn more. Let’s face it: social media permeates the waking lives of people of all ages, demographics, interests, communities, and more. There are distinctive features that allow various popular…

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  • Increase Your Audience Reach and Album Sales Using Pinterest

    Increase Your Audience Reach and Album Sales Using Pinterest

    Marketing your new album or promoting upcoming gigs? Use Pinterest to inexpensively and effectively grow your audience, drive web traffic, and sell your music! Pinterest is basically a social media scrapbook where users save and share images and links. It has long been considered a powerful tool for driving web traffic, second only to Facebook.…

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  • The Definitive Guide to Running a Successful DIY Public Relations Campaign

    The Definitive Guide to Running a Successful DIY Public Relations Campaign

    Spearheading your own PR campaign is no easy task. Putting the necessary tools in place requires a lot of grit, determination, and old fashioned time and effort. I won’t lie and say it will be easy or that it’s something you can learn in a few weeks. This is something that takes months to really perfect if…

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  • Get Press Coverage for Your Band with These Pro Tips for Writing Promo Emails

    Get Press Coverage for Your Band with These Pro Tips for Writing Promo Emails

    What defines a great promo email? And what does a promo email need to include to be successful? The answer to both questions depends a lot the needs of the writer and the reader. We’ve talked about how to send a killer email to anyone in the industry, emphasized how important it is to maintain a healthy…

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  • How to Organize Your Website to Convert Fans into Customers

    How to Organize Your Website to Convert Fans into Customers

    + Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. Have you ever thought about why you have a website? If you can’t immediately come up with an answer other than “because everyone has one,” then this…

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  • 6 New Year’s Resolutions Every Indie Musician Should Make

    6 New Year’s Resolutions Every Indie Musician Should Make

    2016 is, finally, coming to an end. After an exhausting year like this one, I love looking ahead to New Year’s Eve. Not just because I love champagne and countdowns, but because it’s that special time of year to break out the new planner and set some goals in stone. This time of year is perfect for…

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