What Is Sonic Branding?
We take a look at using sound as a tool for branding, reputation-building and marketing engagement, and the ways brands today do it most effectively.
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Setting Up 5.1 Surround Sound in Your Home Studio
By Kieran Kaye of Full English Consumer audio is blowing up. The average person is now willing to spend more on audio gear than ever, and at the same time, even basic speaker technology is getting better and better. The combination ultimately equates to more people having home theaters and surround sound systems than ever before.…
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Do Cheetahs and House Cats Purr at the Same Frequency?
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. One of the wackier outcroppings now appearing on the coastlines of the internet has been the bevy of purring videos, or super loops of cats…
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What Is the Doppler Effect?
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. If a tree falls in the forest and there’s initially no one there to hear it — but someone, alerted to the event, suddenly runs toward the…
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10 of the Most Interesting Field Recordists Working Across Aesthetic Boundaries
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. The roots of field recording go all the way back to early 1900s when pioneer musicologist John Lomax began recording cowboy songs in Texas. His son Alan…
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What Is Sound Design?
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly. For this post, I thought I’d bring it back to basics and explain exactly what it is that I do. A lot of friends, family, and first-time…
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Gain Staging: How to Get a Better Mix with Healthy Levels
Learn the basics of how to create better mixes of your music, no matter where you record, with six weeks of insights from top sound engineers and personalized mentorship from industry professionals! Check out Faders Up: Modern Mix Techniques, and use the discount code at the bottom of this article to get 40% (that’s $200) off the…
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WTF Is VR and Spatial Audio? Mixing for 360 Audio
The term “virtual reality” always reminds me of some cheesy ’80s or ’90s movie that involved chunky headsets and dreamed of a future with flying cars and household robots doing everyday chores. The actual reality is that we have self-driving cars (thanks, Tesla), household robots to whom we can ask questions, (“Alexa, stream Total Recall”), and…
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Mastering: Decoding the ‘What’ and ‘Why’ of It All
+ Pursue your mixing or audio production goals with a Soundfly Mentor like Andrea! Soundfly offers four-week mentorship sessions with a pro, customized to you. Get in touch to learn more. Your music has been carefully recorded and painstakingly mixed, but there’s still one more step before it’s ready for the listening public: mastering. Mastering is the bridge…
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Vinyl: How It Works (and What That Means for You)
Vinyl records have enjoyed an immense resurgence in popularity over the last decade. But how exactly do they work? How are two channels of full-bandwidth audio information (over 20 minutes’ worth on a typical 12-inch side) stored in a single, tiny, spiral groove on a plastic disc? The basic principles involved are actually rather simple,…
